Usually when I’ve been working with someone on their public speaking there’s a sentence I trot out at or near the end of the session. “It’s just xxxxxx talking.” [Insert your own adjective.] The sentiment behind what I’m saying is that we can wrestle with analyses and techniques till hell freezes over but in the end you are doing nothing more sophisticated than talking. Get a handle on that point, dismiss the mystique, and your mindset is going to be in a good place.
So when a couple of days ago I happened upon this tiny clip of film of the United States Secretary of Defense, recorded apparently by a phone while delivering an impromptu speech, I was delighted.
The best advice that I ever give concerning the art of impromptu speaking is, CHEAT. Always have something up your sleeve. Let’s see what James Mattis has up his sleeve.
There’s no grand opening, just a jocular exchange of banter concerning how they’ve ambushed him. We need to bear in mind the extraordinary bond that prevails between comrades in arms; and Mattis was a Marine Corps General.
Opening banter over, Mattis just xxxxxx talks. Look at his body language: hands in pockets, casual stance, head swinging backwards and forwards so that everyone sees his face (and we periodically almost lose his voice). He’s just xxxxxx talking. No ceremony.
My book on business speaking has a strange title, at least it’s strange to anyone who hasn’t worked with me on their speaking. It contains the word Face, which is the name I give to that phrase or sentence that you give your speech to identify it and make it memorable. There are no prizes on offer for spotting the Face of this tiny little casual talk.
We got two powers; the power of inspiration, and the power of intimidation.
I would take a lot of persuading that he hasn’t said that before. It doesn’t matter: it’s damn good and it instantly identifies this little talk for ever. He’s simultaneously obeyed two prime pieces of speaking advice: give your speech a Face, and in case you suddenly have to deliver something impromptu always have some gold up your sleeve.
And his peroration? “Listen to your NCOs, now. So long.”
Less than three minutes and a brilliant piece of speaking. He needs saluting.